Tasked to bring a bit of Downeast Maine to the beaches of Miami, we developed a series of patterns, color palette, materials and curated photography that channeled the forests of New England. The crisp, fresh, water sources of Maine were on display at the southern shore while guests experienced the new Poland Springs product, and shared their own origin story which was captured through a live drawing by a resident artist on a 1 of 1 custom journal.

From the immersive forest walk-through at the entrance, to the custom bar and backdrops, each element in the experience guided by 100% Natural Spring Water, with a refreshing taste perfected by Nature.